To summarize, public speakers primarily employ three sorts of speeches to impact their audience. A persuasive speech is a call to action, whereas an informative speech communicates knowledge, and a special occasion speech is made to recognize a person or event.
The choice of how to structure a speech depends on the purpose you want to achieve. If you want to make a general appeal to the crowd, you should use a persuasive speech. If you want to provide information for understanding the issues involved in a case, then an informative speech would be appropriate. And if you want to honor someone special or acknowledge an achievement, then a special occasion speech will do.
Persuasive speeches include arguments for and against a topic, which can be either positive or negative. These speeches aim to convince the listener that one position is correct over another. As with other forms of communication, the tone of voice and body language used by the speaker play important roles in how well he or she is able to persuade the audience. For example, if you want your listeners to trust you, appear honest, show respect for them by not talking down to them, and so on, then using these communication skills while giving a persuasive speech will help you reach your goal.
Informative speeches provide information about a topic for the benefit of the audience. The speaker gives clear explanations and examples to help his audience understand what he is saying.
Some persuasive speeches aim to persuade or reinforce specific views, attitudes, or values. The speaker strives to build consensus on a certain issue in these speeches, known as "speaks to convince." Other persuasive speeches aim to produce a specific result in listeners. These speeches are used by leaders when they want to get others to take action (or not to take action) on a subject. Speeches with this type of argument structure are called "advocate" speeches.
A speak is a speech that aims to persuade others of its speaker's ideas or opinions. Orations are much longer speeches that often include other elements besides arguments, such as narrative, poetry, or even just personal testimony. Speeches can be given orally before an audience, written down and then read by a speaker, or both. Some speakers prefer one form over another, but they usually try to include all the important points in either case.
Orations can be very inspiring and motivating. They can also be very thoughtful and detailed. Because they can cover a wide range of topics within a short period of time, orators often use different methods to achieve their goals.
To persuade an audience, three sorts of persuasive speeches are used: factual persuasive speeches, value-persuasive speeches, and policy-persuasive speeches. Let's take a closer look at these.
Factual persuasive speeches use evidence to support a position or argument. These speeches explain facts that have been established beyond doubt, so they are very reliable information sources. Factual persuasive speeches include history books, science journals, and encyclopedias.
Value-persuasive speeches make a case for one idea by comparing it with another idea or concept. They try to show that one option is better than another option. Value-persuasive speeches can be used to convince people to do something (such as vote for a particular candidate), not just to believe something (such as climate change is real). Value-persuasive speeches include political speeches, religious tracts, and self-help books.
Policy-persuasive speeches make a case for why a certain course of action should be taken by someone in authority. They often involve arguments about the best way to solve problems or achieve goals. Policy-persuasive speeches include government reports, testimony before legislative committees, and speeches made to audiences outside of work environments.
These are only examples of persuasive speeches.